Episode Twelve: Attention, Star Trek and Cars

1. Oh, Attention So Upworthy’s in the news for talking about a new ‘attention metric'[1] instead of pageviews/impressions/eyeballs/brain implants. Essentially, what it looks like they’re trying to do is capitalise upon the fact that people spend a lot of time on Upworthy’s site and that their content performs quite well. An engaged audience is, of […]